In the ever-evolving landscape of travel and hospitality, the preferences of guests have shifted significantly, and we’re still seeing remnants of the COVID-19 era. One practice that may be here to stay is contactless check-in. Instead of meeting hosts in person, guests can access the property through digital means, such as keyless entry systems or lockboxes. This is particularly popular for the bashful or late-arriving guests but has grown in popularity for several reasons. Firstly, for obvious reasons, in recent years, safety and health concerns have taken center stage. Guests are increasingly aware of the risks associated with close contact, particularly in indoor spaces. Contactless check-in minimizes potential exposure to viruses and germs, making it a safer option for everyone involved. Secondly, the convenience and flexibility of contactless check-in are unparalleled. Guests can arrive at their leisure, without the constraints of coordinating schedules with their hosts. This flexibility appeals particularly to travelers who may arrive late at night or have unpredictable travel plans. Lastly, who doesn’t love a streamlined process after a long travel day? With contactless check-in, the process is simplified. Guests can receive all necessary information - like Wi-Fi passwords, house rules, and local tips - via email or a mobile app, eliminating the need for lengthy in-person conversations. This efficiency not only benefits guests but also allows hosts to manage multiple bookings with ease!
In a recent survey conducted by Oracle Hospitality in partnership with Skift, titled "Hospitality in 2025: Automated, Intelligent… and More Personal," research found that 95% of respondents had plans to travel within the following six months, with many expressing a desire to eliminate “touch” from the process. Nearly 75% of travelers wanted to use their phones and other mobile devices to manage their travel experience, including checking in and out, ordering food, and more. Many guests report that contactless check-in enhances their overall experience. They appreciate the autonomy it provides, allowing them to settle into their accommodation without any fuss. Additionally, the tech-savvy nature of contactless systems appeals to younger travelers, who often prefer seamless digital interactions.
While the majority of guests favor contactless check-in, it’s essential to acknowledge some concerns. For instance, less tech-savvy individuals may find the process intimidating. Some guests also value personal interaction and may feel a lack of warmth in a fully automated system. This convenience can also mean less opportunity for offering next-level hospitality and upsells. Hosts should balance technology with a welcoming atmosphere, perhaps offering virtual tours or personal messages to create a sense of connection.
For short-term rental hosts looking to implement contactless check-in while maintaining a level of warmth and hospitality, here are some best practices:
Start by investing in technology. Hosts should consider smart locks or lockboxes that are user-friendly and secure. Ensure that the setup is straightforward for guests of all tech levels. Next, provide clear instructions and send detailed information on how to access the property, including any codes or links, well before check-in time. During the stay, the ability to maintain communication is key. Even with a contactless process, make it known that the lines of communication are open and respond promptly to any questions or concerns to ensure a smooth experience. To really seal the deal, add a personal touch by leaving a welcome note or a digital guide to the area in your rental to make guests feel valued and connected despite the lack of in-person interactions.
The preference for contactless check-in among guests is more than just a fleeting trend; it's a reflection of changing attitudes towards safety, convenience, and the overall travel experience. By embracing this shift and implementing new tech, hosts can cater to modern travelers without compromising their brand or hospitality. Going into 2025, adapting to guest preferences will be key to thriving in the competitive world of short-term rentals!